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Received by: Eugene Gillies, forwarded to
him by a friend in Houston (Dave Compton)
This is a real story that happened between
a customer of General Motors and its customer-care executive. A
complaint was received by the Pontiac Division of General Motors
as follows:
This is the second time I have written
to you, and I don't blame you for not answering me, because I sounded
crazy, but it is a fact that we have a tradition in our family of
ice cream for dessert after dinner each night. But the kind of ice
cream varies so, every night, after we've eaten, the whole family
votes on which kind of ice cream we should have and I drive down
to the store to get it. It's also a fact that I recently purchased
a new Pontiac and since then my trips to the store have created
a problem.
You see, every time I buy vanilla ice cream,
when I start back from the store, my car won't start. If I get any
other kind of ice cream, the car starts just fine. I want you to
know I'm serious about this question, no matter how silly it sounds:
"What is there about a Pontiac that makes it not start when
I get vanilla ice cream, and easy to start whenever I get any other
kind?" The Pontiac President was understandably skeptical about
the letter, but sent an engineer to check it out anyway. The latter
was surprised to be greeted by a successful, obviously well educated
man in a fine neighborhood. He had arranged to meet the man just
after dinner time, so the two hopped into the car and drove to the
ice cream store. It was vanilla ice cream that night and, sure enough,
after they came back to the car, it wouldn't start.
The engineer returned for three more nights.
The first night, they got chocolate. The car started. The second
night, he got strawberry. The car started. The third night he ordered
vanilla. The car failed to start. Now the engineer, being a logical
man, refused to believe that this man's car was allergic to vanilla
ice cream. He arranged, therefore, to continue his visits for as
long as it took to solve the problem. And toward this end, he began
to take notes: he jotted down all sorts of data: time of day, type
of gas used, time to drive back and forth etc. In a short time,
he had a clue: the man took less time to buy vanilla than any other
flavor. Why? The answer was in the layout of the store. Vanilla,
being the most popular flavor, was in a separate case at the front
of the store for quick pickup. All the other flavors were kept in
the back of the store at a different counter where it took considerably
longer to check out the flavor. Now, the question for the engineer
was why the car wouldn't start when it took less time. Once time
became the problem - not the vanilla ice cream, the engineer quickly
came up with the answer: "Vapor lock". It was happening
every night; but the extra time taken to get the other flavors allowed
the engine to cool down sufficiently to start. When the man got
vanilla, the engine was still too hot for the Vapor lock to dissipate.
Remember: Even crazy-looking problems are
sometimes real and all problems will seem to be simple when we find
the solution with cool thinking. Don't just say it's "IMPOSSIBLE"
without putting a sincere effort... Observe the word "IMPOSSIBLE"
carefully... You can see "I'M POSSIBLE"... What really
matters is your attitude and your perception.
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